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About Bright Body
Bright Body is a clean beauty brand that creates nontoxic, refillable skin and hair care products for adults and children.
Their offerings include Ayurvedic-inspired skincare, natural hair care (including products for waves, curls, and coils), and baby care, all formulated with carefully researched ingredients that balance science and herbalism while avoiding harsh or harmful substances.
Bright Body also emphasizes environmentally friendly packaging with glass, aluminum, and zero-waste refill options.
Challenge: Manual, error-prone production and purchasing workflows
Before Prediko, Bright Body relied on manual, informal systems to manage forecasting and purchasing of raw materials, which for them meant
- Gut checks based on past sales
- Sticky notes and Slack messages to communicate ordering needs
- Manual estimation of order quantities and timing
- Limited visibility into how raw material purchases affected cash flow
As founder of Bright Body, Gabi Day described it: “We had very janky systems before… mostly gut check, sticky notes, and Slack messages.”
These challenges were compounded by the scale and complexity of their operations
- 170+ raw materials to manage
- Components shared across multiple products
- In-house production with fixed batch size limits
- High risk of over- or under-ordering, especially seasonally
As a result, forecasting and purchasing took far more time and mental effort than they should have.
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Why Bright Body chose Prediko
In search of a solution, Bright Body evaluated inventory planning tools through the Shopify App Store but found most alternatives lacking depth.
According to Gabi, most competing tools felt “blindingly mediocre” and lacked the sophistication needed to support long-term growth. She says
“None of them had the level of sophistication or forward thinking or ability to grow with us… and I didn’t want to have to repeat that lift with another tool.”
Prediko stood out as a system that could support increasing operational complexity rather than being outgrown.
At the same time, Bright Body found Prediko unusually easy to work with
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Solution: One app to plan raw materials, production, and purchasing
After evaluating their options, Bright Body landed on Prediko as a centralized system for planning raw materials and finished goods.
Here’s how they use it today:
1. Planning raw materials at scale
Prediko gives Bright Body a single place to plan and manage 170+ raw materials, making it easier to plan reorder timing and quantities, understand how materials are used across multiple products with BOMs, and align purchasing decisions with actual demand.
Reflecting on the impact, Day says, “That’s a lot of cash flow that could be mismanaged if you weren’t properly managing order quantities.”
2. Using purchase orders for internal communication
Rather than treating purchase orders as supplier-only documents, Bright Body’s production manager uses Prediko POs to communicate internally what needs to be ordered and when, reducing back-and-forth and eliminating informal reminders.
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3. Replacing gut checks with data-driven decisions
Prediko replaced intuition-based ordering with structured forecasts, translating into
- 75% less time spent and effort on forecasting and purchasing
- Lower decision fatigue, with fewer high-stakes calls made from memory or instinct
- Improved cash-flow control through more precise raw material ordering
As Gabi explains, “We’ve cut it (time to forecast and order) by a quarter.”
Prediko’s data-driven planning revealed that in-house production capacity was a major growth constraint, allowing Bright Body to plan its next stage of scale with confidence.
If you’re running a beauty or personal care brand with multiple SKUs, raw materials, and production workflows, Prediko makes inventory, cash flow, and production decisions easier to make and even easier to trust (take it from Bright Body)
Start a 14-day free trial of Prediko and see how it works with your data.
